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The Emory Visual Brand HeaderEmoryBrandIntrospacer 



Brand Advisory Council 

 —Brand Advisory Council (BAC) and members


Emory logos  

 Emory and Emory University logos 

—The different Emory logo configurations

Emory school-level logo downloads 

 —Access Emory school logos and learn about logo files

Emory logo use guidelines 

 —How to use the Emory visual identity

University unit signatures/logo full sets

 —Unit signatures and how to acquire them

University and President's seal 

 —The difference between the university and president's seals

Athletic logos

 —A variety of athletic logos

We Are Emory Eagle logos

       —Logos representing Emory's community as all Emory eagles

Emory Heathcare identity system

—An introduction to the Emory Healthcare identity system

Dooley logos 

—Official Dooley artwork

Emory Alumni Association I'm In sub-brand

—An introduction to the I'm In sub-brand



Visual brand application and resources 


Emory identity colors

—The pallet of identity colors and configurations

Emory logos in metallic gold

—Guidelines for reproducing Emory logos in metallic gold

Emory identity fonts

—The collection of Emory identity fonts

Editorial style guide

—An introduction to Emory's editorial style guidelines

Emory stationery (print and digital)

—Emory stationery for faculty/staff and students

Event graphics

—Guidelines on creating Emory event graphics

Graphic design elements

—Information about visual messaging and the Emory identity

Student organization graphics

—Guidelines for creating official student organization graphics

Online web guide

—Information about Emory's website guidelines

Emory blogs and e-publications

—Guidelines and resources for creating Emory blogs and e-publications

Emory iTunes U

—Guidelines for creationg libraries in Emory iTunesU

Emory apps

—Guidelines for branding Emory apps

Multi-institutional collaborations and partnerships

—Guidelines for creating identity for Emory-affiliated institutions

Co-branding Emory entity collaborations

—Guidelines for branding Emory entity collaborations


—An overview of Emory trademark licensing




Communication Services

Development Communications

—An introduction to Development Communications

Emory Creative Services

—Website to Emory Creative Services

Emory Healthcare Marketing Services

—An introduction to Emory Healthcare Marketing Services

Health Sciences Creative Services

—An introduction to Emory Health Sciences Creative Services

Planning, Design, and Construction

—Introduction to environmental graphics and signage

Office of University Events

—Website to University Events

Emory Photo/Video

—Website to Emory's photography and video servicesspacerspacer



The guidelines that follow apply to wordmarks, color usage, type, and the context of use associated with the Emory brand. They request a cohesive standards system that unifies the Emory identity while still allowing for graphic distinction among the various schools, centers, and major programs.

The establishment of a web design policy in June 2009 and the subsequent rollout of a standard web template for school and departmental "brochure-ware" sites has moved Emory substantially towards the goal of a more consistent and cohesive web presence for our externally facing websites. Consistent with the policy is the use of a banner treatment that uses official unit signatures for the standard web template masthead to create a cohesive and recognizable online visual identity for Emory University.