Graduate Recruitment

Graduate Recruitment

We partnered with Goizueta Business School to create promotional booklets for prospective MBA students. These strategic books give an overview of the MBA programs that distinguish Goizueta Business School.

Partnering with an Established Brand

We designed Goizueta Business School's viewbooks for its One-Year, Two-Year, and Evening MBA programs to evolve from a partnership with an outside branding agency, which redesigned the school's Executive MBA viewbook.


Design

The design's badges, icons, and motifs represent various facets of Goizueta's identity and programs and includes a specially created typeface.


Editorial

We crafted copy that is short and personal, with student testimonials liberally sprinkled throughout. The students featured were chosen because their stories meshed nicely with key aspects of the programs.